The Friction:
Started with zero web presence and a local footprint selling small cargo vans, lacking the digital infrastructure required to market heavy commercial assets to regional and national fleet buyers.
The Fix:
Built and scaled an active, fully functional vehicle listing platform with detailed specs, high-resolution photo galleries, video walk-arounds, and structured search functionality.
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Integrated dedicated commercial leasing option pages and streamlined inquiry funnels to handle high-ticket equipment transactions.
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Deployed strategic nationwide SEO and commercial buyer marketing to position inventory across Canada.
The Outcome:
Scaled a founding agency client from small cargo vans to moving dozens of heavy dump trucks annually, successfully selling across all of Canada directly out of Caledonia, Ontario.